It’s simple. If your business is not on Google does it even really exist?
Sky Lounge had a website but found they weren’t ranking for their keywords. By the end of our SEO activities Sky Lounge has been ranking on the first page of Google since 2016.
Even though we knew which keywords would bring traffic to the site. To be thorough we carried out keyword research to ensure we ranked for other keywords as people used different terms for shisha- including hookah, Nargilah, Nargile.
Then we implemented our strategy. We were done with a little bit of on-page optimisation, a pinch off-page optimisation, and a dash of link building.
The next thing we wanted to focus on was their Google Business profile. We optimised the business listing and began a review generating process asking customers within the lounge to leave honest reviews.